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Human beings have long sought to conquer the unconquerable and to push the boundaries of human endurance. There are few such endeavors more challenging than venturing into the coldest and harshest environments on the planet. The challenges these adventurers face are nearly countless, but one that is often underestimated is

Human beings have long sought to conquer the unconquerable and to push the boundaries of human endurance. There are few such endeavors more challenging than venturing into the coldest and harshest environments on the planet. The challenges these adventurers face are nearly countless, but one that is often underestimated is the massive risk of dehydration in high mountains and the lack of sufficient technology to meet this important need. Astronauts and mountaineers of NASA's Johnson Space Center have created a technology that solves this problem: a freeze-resistant hydration system that helps stop water from freezing at sub-zero temperatures by using cutting-edge technology and materials science to insulate and heat enough water to prevent dehydration over the course of the day, so that adventurers no longer need to worry about their equipment stopping them. This patented technology is the basis of the founding of Aeropak, an advanced outdoor hydration brand developed by three ASU students (Kendall Robinson, Derek Stein, and Thomas Goers) in collaboration with W.P. Carey’s Founder’s Lab. The primary goal was to develop traction among winter sport enthusiasts to create a robust customer base and evaluate the potential for partnership with hydration solution companies as well as direct sales through online and brick-and-mortar retail avenues. To this end, the Aeropak team performed market research to determine the usefulness and need for the product through a survey sent out to a number of outdoor sporting clubs on Arizona State University’s campus. After determining an interest in a potential product, the team developed a marketing strategy and business model which was executed through Instagram as well as a standalone website, with the goal of garnering interest and traction for a future product. Future goals of the project will be to bring a product to market and expand Aeropak’s reach into a variety of winter sport subcommunities, as well as evaluate the potential for further expansion into large-scale retailers and collaboration with established companies.

ContributorsGoers, Thomas Lee (Co-author) / Stein, Derek (Co-author) / Robinson, Kendall (Co-author) / Bryne, Jared (Thesis director) / Sebold, Brent (Committee member) / Tech Entrepreneurship & Mgmt (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description

The Micro-g NExT 2019 challenge set out to find a new device to replace the Apollo mission lunar contingency sampler in preparation for the 2024 Artemis mission. The 2019 challenge set a series of requirements that would enable compatibility with the new xEMU suit and enable astronauts to effectively collect

The Micro-g NExT 2019 challenge set out to find a new device to replace the Apollo mission lunar contingency sampler in preparation for the 2024 Artemis mission. The 2019 challenge set a series of requirements that would enable compatibility with the new xEMU suit and enable astronauts to effectively collect and secure an initial sample upon landing. The final prototype developed by the team features a sliding plate design with each plate slightly shorter than the previous. The device utilizes the majority of the xEMU suit’s front pocket volume while still allowing space for the astronaut’s hand and the bag for the sample. Considering safety concerns, the device satisfies NASA’s requirements for manual handheld devices and poses no threat to the astronaut under standard operation. In operation, the final design experiences an acceptable level stress in the primary use direction, and an even less in the lateral direction. Using assumptions such as the depth and density of lunar soil to be sampled, the working factor of safety is about 2 for elastic deformation, but the tool can still be operated and even collapsed at roughly double that stress. Unfortunately, the scope of this thesis only covers the effectiveness of resin prototypes and simulations of aluminum models, but properly manufactured aluminum prototypes are the next step for validating this design as a successor to the design used on the Apollo missions.

ContributorsBarduson, Lucas (Co-author) / Kung, Tyler (Co-author) / Price, Chance (Co-author) / Tinsley, Carly (Co-author) / Grewal, Anoop (Thesis director) / Wells, Valana (Committee member) / Tech Entrepreneurship & Mgmt (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description

Women’s roles in society have changed significantly throughout the years. The movement to support the rights of women has been ongoing throughout the evolution of society but has been especially prevalent in the last century. The 1960s are when women began to enter the workforce instead of being limited to

Women’s roles in society have changed significantly throughout the years. The movement to support the rights of women has been ongoing throughout the evolution of society but has been especially prevalent in the last century. The 1960s are when women began to enter the workforce instead of being limited to presuming roles as homemakers. Since that point in time, women have continued to thrive in the workforce and have pursued a larger variety of positions in various fields. Even though the opportunities for women continue to grow, there still seems to be an underrepresentation of women in science, technology, engineering, and mathematics (STEM) related fields. The underrepresentation of women pursuing physician and entrepreneurship roles in STEM will be analyzed and the challenges this group of people specifically encounter will be examined. Our first proposal to encourage women to enter STEM focuses on middle-school initiatives and incubator programs. The second proposal, based on commonalities females face within the workforce, is finding a better work/home life balance with the development of new maternity/paternity leave policies. Through these initiatives, we believe that the gender gap in STEM can be bridged.

ContributorsWillbrandt, Mary Madison (Co-author) / Torres, Julianna (Co-author) / Martin, Thomas (Thesis director) / Fette, Donald (Committee member) / Tech Entrepreneurship & Mgmt (Contributor) / School of Life Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description
SnackHax is a Founder's Lab venture that specializes in creating customized snack packages tailored to the needs of college students. Our packages include a variety of high-quality snacks designed to boost energy, support cognitive function, and promote overall wellness. With a focus on quality, affordability, and convenience, SnackHax aims to

SnackHax is a Founder's Lab venture that specializes in creating customized snack packages tailored to the needs of college students. Our packages include a variety of high-quality snacks designed to boost energy, support cognitive function, and promote overall wellness. With a focus on quality, affordability, and convenience, SnackHax aims to become the go-to source for students seeking nutritious and convenient snack packages. SnackHax is also looking to expand its product offerings to increase customer acquisition as well as expanding into other markets. Our thesis comprised of conducting market research and customer development to determine SnackHax's market fit and target customer. This was done through several tabling sessions on the Polytechnic and Tempe campuses where the team collected valuable data through the form of surveys, detailed observations, and Minimum Viable Products (MVPs). During the second semester, SnackHax finalized the products and began to offer them at the tabling events starting in the middle of February. Additionally, SnackHax made it into the New Venture Challenge course, led by Scott Wald, which helped further solidify the business and gain additional traction in the form of interest from investors. SnackHax finished the semester with 23 sales and a total revenue of $311.78.
ContributorsChacon Cuesta, Miguel (Author) / Bastuba, Ryan (Co-author) / Brannan, Colin (Co-author) / Ricks, Wyatte (Co-author) / Szczesniak, Jonathan (Co-author) / Byrne, Jared (Thesis director) / Giles, Bret (Committee member) / Griffin, Joy (Committee member) / Barrett, The Honors College (Contributor) / Tech Entrepreneurship & Mgmt (Contributor) / Engineering Programs (Contributor)
Created2024-05
Description
SnackHax aims at revolutionizing the way college students fuel their academic and professional pursuits. By offering thoughtfully crafted snack packages, SnackHax seeks to provide busy students with the necessary energy and nutrients to navigate the challenges of college life with ease and vitality. Additionally, SnackHax plans to disrupt the care packaging market by

SnackHax aims at revolutionizing the way college students fuel their academic and professional pursuits. By offering thoughtfully crafted snack packages, SnackHax seeks to provide busy students with the necessary energy and nutrients to navigate the challenges of college life with ease and vitality. Additionally, SnackHax plans to disrupt the care packaging market by offering personalized snack care packages for parents to send to their kids in college through a subscription service model. Moreover, SnackHax is looking into additional markets including the corporate and hospitality sectors.
ContributorsBastuba, Ryan (Author) / Chacon, Miguel (Co-author) / Chacon, Carlos (Co-author) / Ricks, Wyatt (Co-author) / Szczesniak, Jonathan (Co-author) / Brannan, Collin (Co-author) / Byrne, Jared (Thesis director) / Giles, Bret (Committee member) / Barrett, The Honors College (Contributor) / Tech Entrepreneurship & Mgmt (Contributor)
Created2024-05
Description

Could you imagine a world without hot sauce? Unfortunately, hot sauce is a relatively new invention, and some people have had to experience and live without the wonders and flavors it provides. RAJAJE Sauce is a veteran-owned and family-operated start-up. RAJAJE Sauce originated in the heart of Mexico, known as

Could you imagine a world without hot sauce? Unfortunately, hot sauce is a relatively new invention, and some people have had to experience and live without the wonders and flavors it provides. RAJAJE Sauce is a veteran-owned and family-operated start-up. RAJAJE Sauce originated in the heart of Mexico, known as Mexico City, where my family and I enjoy it with countless servings of tacos. My mother always dreamed of bringing this hot sauce to the market, but we weren’t sure how to go about it. There were so many questions. Was there a market for this hot sauce? Do other people like the hot sauce? Who would be our audience? How would we go about marketing this product, and how would the logistics of something like this work? Through extensive research, we found that there is plenty of room for the hot sauce industry to grow, giving RAJAJE Sauce plenty of opportunities to make a name for itself and become a household name with each new customer.

ContributorsAguirre Martinez, Javier (Author) / Schmelzeis, Alexander (Co-author) / Chirravuri, Bhargav (Co-author) / Byrne, Jared (Thesis director) / Thomasson, Anna (Committee member) / Zock, Christopher (Committee member) / Barrett, The Honors College (Contributor) / Dean, W.P. Carey School of Business (Contributor) / Tech Entrepreneurship & Mgmt (Contributor) / Department of Finance (Contributor)
Created2023-05
Description
Cryptocurrencies have long since existed but only recently been in the limelight causing a lot of confusion and mixed success for investors. Within this paper I discuss why currently Bitcoin and in general cryptocurrencies are not very attractive to the Independent Investor. I compare Bitcoin to a multitude of other

Cryptocurrencies have long since existed but only recently been in the limelight causing a lot of confusion and mixed success for investors. Within this paper I discuss why currently Bitcoin and in general cryptocurrencies are not very attractive to the Independent Investor. I compare Bitcoin to a multitude of other assets including the stock market and determine that although Bitcoin shows great upward potential Bitcoin’s downward potential is sadly staggering. I go over potential key regulations and provide a summary on the technology behind Cryptocurrencies. I predict that Cryptocurrencies will be here to stay however given the current economic outlook Cryptocurrencies are becoming a very risky investment.
ContributorsChaffanjon, Morgan (Author) / Kennedy, Chad (Thesis director) / McCarville, Daniel (Committee member) / Barrett, The Honors College (Contributor) / Tech Entrepreneurship & Mgmt (Contributor)
Created2022-12
Description

Plastic pollution is undoubtedly one of the most pressing challenges facing humanity today. Significant action is required in order to properly address this rapidly growing threat. The Circular Economy provides a promising model for solution design in terms of responsible consumption and production. Countdown: Circular Economy Solutions is an organization

Plastic pollution is undoubtedly one of the most pressing challenges facing humanity today. Significant action is required in order to properly address this rapidly growing threat. The Circular Economy provides a promising model for solution design in terms of responsible consumption and production. Countdown: Circular Economy Solutions is an organization created by Jasmine Amoako-Agyei focused on addressing the threat of plastic pollution in the United States and Ghana, West Africa. The first part of this report will explain the severity of the global plastic pollution crisis and challenges with recycling. It will then present the Circular Economy as a viable model for a course of action. From there it will explain the efforts of Countdown: Circular Economy Solutions over the last two with a pathway forward. This venture leveraged the greater ASU ecosystem of resources such as Walton Sustainability Solutions, Precious Plastic ASU, the Luminosity Lab, Changemaker Central, Venture Devils, Engineering Projects in Community Service (ASU), Gary K. Herberger Young Scholars Academy, KNUST, and Ashesi D: Lab.

ContributorsAmoako-Agyei, Jasmine (Author) / Phelan, Pat (Thesis director) / Cho, Steve (Thesis director) / Loughman, Joshua (Committee member) / Barrett, The Honors College (Contributor) / Tech Entrepreneurship & Mgmt (Contributor) / Dean, W.P. Carey School of Business (Contributor) / School of Sustainability (Contributor)
Created2022-12
Description

Mink Social is a startup aimed at providing podcasters with a suite of tools to help them edit and market their content on social media. The company aims to solve the niche problem of the difficulties podcasters face in promoting their long-form audio content online. Mink Social's unique solution involves

Mink Social is a startup aimed at providing podcasters with a suite of tools to help them edit and market their content on social media. The company aims to solve the niche problem of the difficulties podcasters face in promoting their long-form audio content online. Mink Social's unique solution involves automating the backend work of editing and repurposing content into easy-to-market clips. The company's business model targets three distinct market segments: entry-level podcasters, established podcasters, and enterprise podcasting. Mink Social's competitive advantage is that it is the first social media promotion and editing platform exclusively for podcasts.

ContributorsPace, Jared (Author) / Lewandowski, Theo (Co-author) / Kolli, Rishik (Co-author) / Sachdev, Hargun (Co-author) / Byrne, Jared (Thesis director) / Thomasson, Anna (Committee member) / Barrett, The Honors College (Contributor) / Tech Entrepreneurship & Mgmt (Contributor)
Created2023-05
Description
This guide is for entrepreneurs who want to go from idea to market but don't know how to develop a product. The guide utilizes rational thinking principles and real-world examples to help founders quickly implement the content. It serves as a fast-paced course on rapid ideation, product development, and brand

This guide is for entrepreneurs who want to go from idea to market but don't know how to develop a product. The guide utilizes rational thinking principles and real-world examples to help founders quickly implement the content. It serves as a fast-paced course on rapid ideation, product development, and brand creation.
ContributorsFourcher, Jordan (Author) / Chavez, Aram (Thesis director) / Jagannathan, Adi (Committee member) / Barrett, The Honors College (Contributor) / Tech Entrepreneurship & Mgmt (Contributor)
Created2022-05